PackageX

Case Study

PackageX is a modern logistics firm that digitizes and connects inventory, fulfillment, shipping, delivery, and receiving operations on a unified platform.

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(01)

The Challenge

Our mission was clear: design a driver-focused delivery app that would not only meet usability standards but exceed them. The real challenge lay in creating an intuitive interface that drivers would embrace daily while maintaining perfect harmony with PackageX's broader ecosystem of products and services.

(Project Focus)
Logistics
B2B
Branding
Product Design
Design System
App Development
(02)

Our Approach

Through detailed user flows and journey mapping, we uncovered the critical moments in a driver's day. These insights formed the foundation for our high-fidelity clickable prototypes and comprehensive design guidelines—assets built to guide PackageX's product evolution for years to come.

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Our Solution

With empathy and delight as two of our core design objectives, we created a dashboard that celebrates the drivers’ performance and brings a level of enjoyment to an otherwise utilitarian experience.

(04)

Light / Dark

Our dual-mode system toggles between light and dark environments, ensuring optimal visibility whether drivers are in bright daylight or evening hours—without compromising on visual identity or brand consistency.

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What We Did

Strategy/Planning
Discovery + Design Sprints
Research, Analytics & Insights
Product Requirements
Brand + User Experience
Visual Language + Art Direction
Design Systems + Style Guides
Prototyping & Optimization
Technology
Technical Discovery
Application Development
Quality Assurance
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